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Smart Dental Marketing

How to Professionally Market Your Dental Practice Fast Without Spending a Lot of Money.


A number of years ago, researchers at Marquette School of Dentistry and the Marquette Business School, conducted a study to determine how patients chose a dentist:


Radio and Television . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%

Newspaper Ads . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2%

Yellow Page Ads . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6%

Referral Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%

Location . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%

Insurance Accepted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%


Referrals from Family, Friends, Neighbors, Co-workers . . . .64%


You can learn how to grow your dental practice in the most professional and most effective way possible…with referrals from satisfied patients. Of course, everyone knows that. However, most dental practices never get a fraction of the new patient referrals that they could receive. I can show you how. I have studied and taught how to develop more referrals for years. Most dentists and their staff have some kind of a “Care Enough to Share” program or some dialog for asking for referrals. But staff generally do not like asking for referrals…and patients hate being badgered constantly for referrals. The good news is that asking for referrals is really not very effective. There are better ways.


There is an old saying: “Build a better mouse trap and people with beat a path to your door.” But how do you build a better mouse trap in dentistry? That is where I can help. I have over 36 years experience helping dentists to grow their dental practices. I have worked with several hundreds of dental practices over the past 3-plus decades observing what successful dental practices do that unsuccessful practices do not do. Would you like to know what really works in dentistry to grow a thriving practice in any economy? You can learn the old way of trial and error, hire expensive management consultants who really do not know a thing about marketing, or you can learn from an expert with decades of experience. I can save you from spending a fortune on dental marketing and advertising mistakes through trial and error—and you may never find what really works.


My name is Christopher Shunn, and I can help you grow your practice. I am looking to help a few good dentists successfully market dentistry. I have affordable marketing consulting packages that any dentist can afford incredible results. If you would like help growing your dental practice fast...give me a call fast. My unique marketing strategies are effective and I will only work with one dentist in your exclusive area.


For a free consultation, give me a call and find out what it is like having an expert helping to grow your dental practice. You can also visit my web site at www.PreferredDentalMarketing.com. Phone me on my cell phone at 801-953-4364. I live in Payson, Utah, Utah County, Utah, about 45 minutes South of Salt Lake City. During the Winter we will be offering several seminars in Park City and Salt Lake on how to build a raeferral-based dental practice.

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